The Call to Action
The Problem:
Across the nation and world, Black people are disconnected from authentic news and expert information from a Black perspective.
Moreover, credible Black media is often unfairly censored via the internet, social media and other online networks, giving unfair representation for the voice of Black people. This creates a disconnect for Black media outlets to reach their base of supporters; the chain reaction causes lower viewership and impression rates when attempting to seek funding. This is a major problem for content creators seeking funding individually because they do not have the "numbers."
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It is no surprise that the Black community overall is behind in technology and innovation--on both sides, Black media, and the Black base of internet users.
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The Solution:
The Black Headline News (BHN) channel is a collaborative movement, highlighting the importance of disseminating valuable information to communities across the nation from a Black perspective. The collective effort gives Black-owned media outlets a unified, safe, platform to connect with online readers, viewers and listeners nationwide, sharing content across the world diaspora, expanding their reach, brand and audience. This collective effort is also a great bargaining chip for outlets seeking funding opportunities, additional advertising revenue, and audience expansion.
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The Black Headline News channel gives online Black media the opportunity to join a movement to deliver authentic, vetted information without unnecessary, unfair censorship through the media platform in various ways: via other Black media and news media outlets with websites, via the OTT Roku channel, via online radio network, via podcasts, and via nationwide public access TV.
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Content creators of news and informative podcasts have a platform to place their content, seek sponsorship funding for their programming while using the viewership and listnership numbers of the collective network.
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Advertisers and corporate partners have an opportunity to connect with niche regional and national communities effectively using the collaborative platform to distribute their messaging to diverse audiences.
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It's time: Join the BHN news movement to establish an alliance for incubation and growth within and around the world.
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Begin by starting below; see where your interest lies, and where you feel best in being a part of a cooperative, Black media network of news and information.
